Outsourcing Ticket Sales to Athletic Events

In summer 2011 the UT Athletics Department entered into a contract with IMG Learfield Ticket Solutions to sell tickets to football, women’s and men’s basketball, and baseball games. The goal was to increase ticket sales and donations. The IMG Learfield Ticket Solutions general manager and account executives are housed in the Brenda Lawson Athletic Center.

Citation Information

The following information is provided for citations.

  • Title Outsourcing Ticket Sales to Athletic Events
  • Author
  • Keywords Outsourcing Ticket Sales to Athletic Events
  • Website Name Volopedia
  • Publisher University of Tennessee Libraries
  • URL
  • Access Date July 21, 2025
  • Original Published Date
  • Date of Last Update October 10, 2018